Introducing: Alan Gourdie

Designworks adds business firepower to its senior management with the appointment of Alan Gourdie as the groups’ Board of Director.

Former CEO of Telecom Retail, and international FMCG and telecommunications brand engineer Alan Gourdie brings strong leadership skills and a passion for brand building to the Board table.

Alan will start immediately alongside Group CEO Sven Baker to further build the Australian and NZ platforms for expansion in the wider Asia Pacific region.

Alan’s consultancy, AG+A, has been working strategically with Designworks over the past year, and therefore is very familiar with the organisation and its aspirations.

“We increasingly see our role as inspiring the creative leadership of change”

Alan, with his impressive corporate and global experience brings an essential new ingredient to the mix. It's the alchemy of Business Consultancy and Design Thinking working in harmony to deliver a commercially robust and creatively inspiring plan for growth”, Baker applauded upon Alan’s arrival to the business.

Alan is excited to become part of Designworks, after being a client of the agency for 20 years.

“For me Designworks represents the pinnacle in Design Thinking and future of brand building in the region,” he said. “Brand building is undergoing a fundamental shift, and the Designworks approach of having specialist capabilities with a strategic design overview provides an ideal platform for growth”.

Introducing: Alan Gourdie